Business Tips
A little knowledge can go a long way. Use these smart, simple ways to reach your goals, no matter how big or small.
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How To Monetize Instagram as a Brand
Ready to monetize Instagram? Explore our guide for brands on effective monetization strategies.
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Optimize Marketing with Time Decay Attribution
Explore how time decay attribution can enhance your marketing strategy, optimizing conversions through effective time-sensitive insights.
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Using Customer Feedback to Improve Engagement
Improve satisfaction with customer feedback. Learn different methods for collecting feedback and how to use these insights in your business.
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Using Linear Attribution to Enhance Campaigns
Discover how linear attribution can optimize campaign effectiveness by evenly distributing credit across all touchpoints in the customer journey.
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Why Scroll Depth Matters and How to Improve It
Learn the significance of scroll depth in digital marketing and get practical advice on optimizing it to drive more meaningful user engagement.
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Maximize Impact with First Touch Attribution
Utilize the first-touch attribution model to track and analyze the impact of initial customer touchpoints on conversions.
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First-Party vs. Third-Party Data: What's the Difference?
Understand the difference between first-party vs. third-party data to discover which type of data is best for your business and marketing strategies.
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What is Second-Party Data in Business?
Learn everything you need to know about second-party data, including its benefits, collection methods, and how to utilize it in your business.
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Understanding the Voice of the Customer (VoC)
The Voice of the Customer is essential for ensuring client satisfaction. Learn how to implement a VoC program and discover the benefits of doing so here.

