What’s inside:

An in-depth look at MailChimp Pro’s Advanced Segmentation. Topics include:

  • The basics of Advanced Segmentation
  • Building advanced segments in your list
  • Sending to advanced segments
  • Advanced segments in your Comparative Reports

Advanced Segmentation uses your MailChimp data to help you communicate with your customers in a more personalized way. In this guide, we’ll teach you how to create and utilize advanced segments within your MailChimp list and Comparative Reports, so you can tailor your message to increase engagement and revenue.


Advanced Segmentation offers all the power you’ve come to expect from our standard segmentation features, but introduces 3 exclusive new elements that make it even easier to target specific subscriber sets: multiple values in a single field, date-based subscriber activity conditions, and nested conditions.