Launching a Business
Navigating the uncertainty of starting a business? Stop and get directions here.
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A Guide to Creating a Pitch Deck
Pitch decks can be used by entrepreneurs to showcase their business to investors when seeking funding. A pitch deck is a great tool to use when starting a business, or seeking funds for expanding one.
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Cause-Related Marketing Definition & Examples
Cause marketing involves a collaboration between a for-profit business and a nonprofit organization. It is used to increase corporate social responsibility and, in turn, brand loyalty.
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How to Develop a Strong Digital Brand for Your Business
An expert shares 7 things to focus on to create an engaging website and digital presence.
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How to Create SMART Goals for Your Small Business
Having clear, focused business goals is key for the long-term success of a small business. SMART goals—specific, measurable, achievable, relevant, and timely—can help you measure success, stick to deadlines, and increase your overall success.
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Customer Spotlight: AdHoc Presents
The Brooklyn-based publication and concert promoter uses tags and Mailchimp’s Eventbrite integration to connect with their community
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What Is Product-Market Fit?
How do you know if there’s market demand for your idea? There are multiple signs to help you stay on track.
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5 Holiday Marketing Myths Dispelled
‘Tis the season to not let these common misconceptions derail your small business’s path to success.
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An Entrepreneur's Guide to Time Management
3 experts share their best tips to stay focused and get things done.
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How to Survive the First 90 Days
Our friends at Disruptivos offer a mix of inspirational and educational tips to get you through the first 3 months of business.
