Marketing Campaign Ideas
Explore marketing ideas that help you reach your goals, with a little help from us.
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What Is Copywriting in Marketing?
Copywriting is the backbone of many content marketing campaigns. Learn more about copywriting, including what it is and its importance here.
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Outbound Marketing: Definition, Strategies & More
Outbound marketing is the practice of reaching directly out to customers. Learn more about outbound marketing strategies here.
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What Is Guerrilla Marketing? Definition & Examples
A winning guerrilla marketing campaign can give you an edge over the competition. Learn what guerrilla marketing is and how it works here.
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What is Performance Marketing? A Complete Guide | Mailchimp
Find out what is performance marketing, from its basics to the KPIs you should be tracking in this performance marketing guide.
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Stay Relevant With Contextual Marketing
Contextual marketing enables you to deliver relevant messages right when people need them. Here’s how.
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Create an Omnichannel Content Strategy That Works Across Platforms
Learn how to build an effective omnichannel content strategy that supports every stage of the customer journey and drives engagement across platforms.
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Gift Card Marketing Strategies for Holidays and Beyond
Discover year-round gift card marketing strategies, including tips for promoting eGift cards during the holidays and beyond to boost sales and engagement.
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How to Build a Customer-First Strategy
Find out what a customer-first strategy is, why it matters, and how to implement one that aligns with your business goals.
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Green Marketing: Strategies for a Sustainable Future
Elevate your brand with Green Marketing. Embrace eco‑friendly strategies for a sustainable future in business.
