Partnerships
Learn about the pros and cons of partnerships and how they can work for you.
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Marketing Shelfie—Partner edition
For this special edition shelfie, we asked our partners to share their favorite marketing reads, full of industry tips and advice, to help you prep for another amazing year.
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Professional Soulmates
Is your work partner more like a professional soulmate? We chatted with some Mailchimp partners to find out how they are making it work in teams.
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How Kristy McCarley Slayed a Goliath
This Mailchimp partner took on the biggest job of her life—and crushed it.
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Chih Lin
Chih believed he could find his American dream in the oil and gas industry. Upon realizing he was unable to be himself at work as a gay, Taiwanese immigrant, Chih quit his job and started Dumpling Dudez with his husband, Mike.
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Sarah from 816 New York
How do you market during a pandemic with integrity? Paul talks to small agency owner, Sarah Williams, on how some big companies miss the mark communicating during a crisis, and how small businesses are critical to the community.
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Dan from Kin Ship Goods
Paul talks to Dan and Hillary about their business, Kin Ship Goods, and what it’s like to grapple with the things that matter most in the face of the pandemic, while keeping the lights on and supporting their community.
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Maturity
Their business was putting stress on Jess Mah and her co-founder’s relationship—so instead of hiring a consultant, they went to couples therapy. And it was there that Jess found the strength to go it alone.
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Cause-Related Marketing Definition & Examples
Cause marketing involves a collaboration between a for-profit business and a nonprofit organization. It is used to increase corporate social responsibility and, in turn, brand loyalty.
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A Guide to Creating a Pitch Deck
Pitch decks can be used by entrepreneurs to showcase their business to investors when seeking funding. A pitch deck is a great tool to use when starting a business, or seeking funds for expanding one.