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How to Create a User Persona: Tips and Examples

Explore these user personas examples to see how to create your own. A well-crafted persona is key to elevating your marketing and advertising.

What is a Meta Description? Examples and Tips

Meta descriptions tell searchers what they will find when they click on your website. Here’s how to write a meta description that increases your clicks.

Check Out Margaret Vera’s Facebook Ad Results

We’re back to break down Margaret Vera’s ad results! One week, 2 campaigns, and a $250 budget.

7 Marketing Resolutions from Mailchimp Customers

We asked 7 of our customers what their New Year’s resolutions are, and the answers we got were so insightful and motivational that we had to share them.

How to Market Your Mobile App

Tips for acquiring, onboarding, engaging, and retaining mobile app users.

Harnessing Multichannel Marketing to Reach New People

How 17th Street Athletic Club used multiple channels together to grow their audience and recruit new members.

What's Your Email Marketing Plan?

If you don't have an answer to that question, you're in luck: We can help.

Mastering Structured Data Markup

Learn the essentials of structured data to elevate your website's performance. Dominate search results.

Personalizing Your App's Marketing with Mailchimp's API

How Roadie synced their app with the Mailchimp API to send people the information they need, at exactly the moment they need it.

COVID-19 Update: Marketing trends as brick and mortar businesses start to reopen

Industry insights and trends as small businesses pivot.

Power Partners: The Magical Marketer

Mailchimp partners bring a universe of super skills to every business.

Using Mailchimp Pro to Market Mailchimp Pro

Before we released Mailchimp Pro, we tested it. Then we tested it some more. After a year of creating and testing, we were ready to launch.