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About Email Reports

Learn about the statistics in campaign reports in your Mailchimp account, including information on opens, clicks, e-commerce data, and more.

About the Marketing Dashboard

The marketing dashboard summarizes metrics across multiple channels to help you understand how they’re performing.

About Dynamic Content

Use our Dynamic Content feature to tailor a single email to different contacts in your audience.

About Double Opt-in

To help you build a better audience, Mailchimp confirms that subscribers signed up to receive your emails. Learn the benefits of the opt-in process and how it works.

About Delivery Insights

Use Mailchimp Pro's Delivery Insights to see delivery progress in near real time. You can even stop delivery if you spot a mistake.

About Marketing Automation Flows

Learn about our marketing automation flows features and how they can help you build dynamic, automated marketing paths for your contacts.


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