Business Tips
A little knowledge can go a long way. Use these smart, simple ways to reach your goals, no matter how big or small.
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How to Write a Sales Email That Converts: Tips & Examples
Writing persuasive sales emails can drastically improve email campaign performance. Learn how you can write the best sales emails that actually convert.
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What is an Email Pre-Header and When Should You Use Them?
Email preheaders are one of the first things your readers see, so getting them right is important. Follow these tips to get more conversions.
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5 Best Email Marketing Campaigns (With Examples)
With all the emails that people receive on a daily basis, it can be hard to make yours stand out from the crowd. Learn how to create high-performing emails campaigns to attract more customers.
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3 Tips for Using UTM_Medium in Email to Track Success
Email UTM codes, especially UTM medium codes, can help you track whether your email campaigns are a success. Learn more about how to leverage UTM codes.
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How to Create the Best Email Design with Graphics
Email graphics have become an increasingly popular way to spruce up your emails. Learn email graphics best practices and more in this guide.
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Why Purchasing Email Addresses is Never a Good Idea!
Want to learn more about buying email lists and why you should avoid them? Here are the top three reasons to never buy unvetted lists.
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Video Emails: When & How to Use Video in Marketing Emails
Embedding videos in your marketing campaigns can be a highly engaging strategy. Learn more about using video in your email marketing campaigns.
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How Vicky Gu Creates Content Users Want to Consume
Founder of food media collective Currant, Vicky Gu is shaping a more equitable food future. Learn about her advice to small business owners and entrepreneurs.
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Marketing Optimization: How-To and Tools | Mailchimp
Stay on budget and on target with marketing optimization. Learn what tools can help your business grow.
