Business Tips
A little knowledge can go a long way. Use these smart, simple ways to reach your goals, no matter how big or small.
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7 Black Friday SMS Campaigns to Take On the Holidays
Keep the holiday shopping momentum going, even after the sales end. SMS campaigns help you build brand love 365 days a year.
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Convert Email Subscribers Into SMS Subscribers
Reach your customers on their mobile phones to boost engagement and personalize messaging.
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Integrate QuickBooks with Mailchimp to Maximize Sales Potential
5 ways customer insights, segmentation, and automation help you power your marketing and grow your business.
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What Is Nonresponse Bias? (And How to Avoid It)
Check out these survey best practices to improve your survey questions, increase your number of respondents and avoid nonresponse bias.
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How to Improve Your Email Unsubscribe Rate
Unsubscribe rate is only one of the KPIs all email marketers should be tracking. Learn how to lower your unsubscribe rate and boost conversions.
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Email Newsletter Design: How Design Impacts Engagement
Don't overlook the power of a good email newsletter design. Learn how to leverage newsletter templates to improve click-through rates.
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What Are Email Buttons and How to Use Them
Learn what it takes to craft effective email buttons. From font size and CTAs to HTML coding, here’s what you need to create email buttons for your campaigns.
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15 Ways to Improve Your Email Click Through Rate (CTR)
You're not alone when it comes to wanting to improve your email click-through rate. Learn how to boost your email CTR with these ideas.
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How To Embed a Form On Your Website In 6 Steps
Through forms and surveys, you can collect valuable data and boost engagement. Learn how to embed a form on your website.