Business Tips
A little knowledge can go a long way. Use these smart, simple ways to reach your goals, no matter how big or small.
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How to Use the AIDA Model for Your Business
The AIDA model tracks the customer experience in 4 steps: Awareness, Interest, Desire, and Action. Learn how to use this model in your marketing strategy.
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Why You Should Build a Responsive Website Design
Learn why you need a responsive design for your website. From image sizing to overall mobile optimization, here’s what you need to know.
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How To Create the Perfect Sales Strategy
All sales teams know that products don’t always sell themselves. Learn how to create a successful sales strategy that draws dollars and keeps your customers coming back.
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What is the SMTP Server? A Guide for Email Marketers
An SMTP server is dedicated to sending and receiving large quantities of emails. Learn more about SMTP servers and their impact on email marketing here.
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Company Values: How to Define Them for Your Startup
Strong company values can help guide your organization. Learn how to define core values for your company here.
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Text Message Marketing [Definition, Tips, & More]
Text message marketing is a simple, cost-effective way to boost your customer engagement and drive sales. Learn how to get started here.
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SMS vs MMS: All the Differences You Need to Know | Mailchimp
When it comes to SMS vs MMS messaging, there are a few crucial differences you need to know. Find out what they mean and when you should use each type.
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Colors for Marketing: What’s the Right Color for Your Brand?
Every color evokes a different kind of emotion. Learn how to use color in your marketing strategy to influence customers and strengthen your brand.
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Best and Worst Times to Post on Instagram: A Brief Guide
What are the worst times of day to post on Instagram? If you’re running an account for your business or personal brand, steer clear of these days and times.
