Email Marketing
So many tools, so much to sell. Why not start with a simple email?
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Double Opt-In for SMS and Email Marketing
Double opt-in takes a little more effort, but it’s a smart choice for long-term success.
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What Are Email Buttons and How to Use Them
Learn what it takes to craft effective email buttons. From font size and CTAs to HTML coding, here’s what you need to create email buttons for your campaigns.
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Ravinia Strikes a Chord for its Nonprofit Mission with Mailchimp
How the festival uses segments and groups to increase awareness of their nonprofit mission and increase donor conversions.
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How to Measure Your Email Marketing Success
Tracking and evaluating your email marketing performance is the ultimate way to get to know an audience, build upon what works, and eliminate what doesn’t.
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How to Write a Flash Sale Email That Converts
Discover how to write a flash sale email that converts with tips on subject lines, copy, CTAs, and urgency to drive clicks and boost limited-time offers.
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Empathetic Email Templates for Difficult Moments
Learn how to write empathetic email templates for difficult moments and improve customer service communication with thoughtful, human-centered responses.
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Targeted Email Marketing
Discover the benefits of targeted email marketing and how it can boost your conversion rates.
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Email Footer Best Practices and Examples
Get inspired with these email footer examples. Learn how to reinforce your brand and drive conversions with effective design.
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What Is a Sender Policy Framework (SPF)?
Discover what Sender Policy Framework (SPF) records are and how they help prevent email spoofing.
