Email Marketing
So many tools, so much to sell. Why not start with a simple email?
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How Mailchimp’s Marketing API Makes It Easier for Londoners to Inform Policymakers About What They Really Want
With the help of Mailchimp’s Marketing API, the Greater London Authority’s civic engagement platform automated the way Londoners receive surveys about the future of their city.
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Finding The Right Email Cadence For Your Business
Increase subscriber engagement with the optimal email cadence for your business. Here’s how to workshop and find the email frequency that works best for you.
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How to Improve Your Email Unsubscribe Rate
Unsubscribe rate is only one of the KPIs all email marketers should be tracking. Learn how to lower your unsubscribe rate and boost conversions.
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What Are Email Buttons and How to Use Them
Learn what it takes to craft effective email buttons. From font size and CTAs to HTML coding, here’s what you need to create email buttons for your campaigns.
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Email Newsletter Design: How Design Impacts Engagement
Don't overlook the power of a good email newsletter design. Learn how to leverage newsletter templates to improve click-through rates.
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Why Email Segmentation Matters For Campaigns
Email segmentation helps you sort your subscribers into different categories. Learn why email list segmentation is important for your email campaigns.
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What Is an Email Sequence? Best Practices and Examples
Email sequences are a powerful tool, if you know how to use them. Follow these best practices and get the most out of your email sequences.
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Email Drip Campaign: Examples And Best Practices
Get the most out of marketing automation with email drip campaigns. Learn how to leverage drip campaigns to actually make conversions with these examples and best practices.
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How Personal and Corporate Emails Are Different
A corporate email builds trust with customers and boosts brand awareness. Learn more about how business email addresses and personal accounts are different.