Email Marketing
So many tools, so much to sell. Why not start with a simple email?
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Don’t Call it a Newsletter: Tips from Tobias van Schneider
Tobias von Schneider shares some invaluable insights on building your audience.
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How Bee’s Wrap Calls Customers to Action
Bee's Wrap motivates their customers with strategic emails and inspiring calls to action.
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Rethinking Subject Lines and Preheaders
Arcade Belts was concerned about their unsubscribe rate. They decided to rethink their subject lines and preheaders.
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Simplify, Simplify, Simplify with Fjällräven
Fjällräven's overall mission to create beauty and function has made its way into their emails. Here’s how they did it.
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15 Ways to Win at Writing Email
There is nowhere on the internet more intimate than our inboxes. In talking with Copy Hackers co-founder Joanna Wiebe, this truth revealed itself again and again.
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Why Copy Matters (Like, A Lot)
When Joanna Wiebe, co-founder of Copy Hackers, realized that she wanted to write, she didn’t think it was a viable career option. But today, she's anything but a hobbyist.
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On Choosing Clients and Making E-Commerce Beautiful
Developer Natasha Murphy and designer Lexi Stout share their thoughts on e-commerce, email marketing, and Atlanta's creative community.
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How to Achieve Empathetic Automation
Savannah, GA has infused Gauge Interactive with people with a penchant for creativity and kindness — two important ingredients for a successful automated email campaign.
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Science & Candy: A Recipe for Automation Success
How Gauge Interactive used automation to help OldTimeCandy.com deepen its relationship with its customers.
