Email Marketing
So many tools, so much to sell. Why not start with a simple email?
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How Bee’s Wrap Calls Customers to Action
Bee's Wrap motivates their customers with strategic emails and inspiring calls to action.
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How to Fix Your Broken Newsletter
Your first attempt at newsletters won't be the best. To help you regain your footing, we talked to an agency that’s been there, done that — and tried again.
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Rethinking Subject Lines and Preheaders
Arcade Belts was concerned about their unsubscribe rate. They decided to rethink their subject lines and preheaders.
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Simplify, Simplify, Simplify with Fjällräven
Fjällräven's overall mission to create beauty and function has made its way into their emails. Here’s how they did it.
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15 Ways to Win at Writing Email
There is nowhere on the internet more intimate than our inboxes. In talking with Copy Hackers co-founder Joanna Wiebe, this truth revealed itself again and again.
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Why Copy Matters (Like, A Lot)
When Joanna Wiebe, co-founder of Copy Hackers, realized that she wanted to write, she didn’t think it was a viable career option. But today, she's anything but a hobbyist.
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On Choosing Clients and Making E-Commerce Beautiful
Developer Natasha Murphy and designer Lexi Stout share their thoughts on e-commerce, email marketing, and Atlanta's creative community.
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How to Achieve Empathetic Automation
Savannah, GA has infused Gauge Interactive with people with a penchant for creativity and kindness — two important ingredients for a successful automated email campaign.
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Science & Candy: A Recipe for Automation Success
How Gauge Interactive used automation to help OldTimeCandy.com deepen its relationship with its customers.