Social Media Content Creation
Find out how to use social media to your advantage and create the content your audience wants.
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Instagram Ads
Instagram posts that promote a business’s products or services. The posts can appear in an Instagram feed, stories, or both. They can include images or video along with copy and a link to the web page of the company’s choice.
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Give Your Emails Life Outside the Inbox
Mailchimp makes it easy to create posts for Facebook, Instagram, and Twitter right from the email builder.
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Power Tools: Small Businesses Share What Features Worked Best For Them
5 companies spotlighted in our What’s in Store newsletter share their tips.
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The Harvard Shop's Instagram Ad Game Plan
How The Harvard Shop turns social posts into revenue.
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How to Make the Most of Social Ads During the Holidays
If you’re putting the finishing touches on your holiday marketing plans, focusing some of your efforts on social media ads can help build your brand and sell more stuff.
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Brooklyn Slate and Targeting New Customers with Facebook Ads
How Brooklyn Slate finds similar customers with ads.
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How Fountain Pen Revolution Gets Repeat Customers with Facebook Ads
Fueled by online communities and nostalgia for handwritten letters, the fountain pen has seen a resurgence in popularity over the past few years.
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How Stringjoy Built Their Giant Instagram Following from Scratch
How do you take a less-than-visually-stunning product to Instagram and get 88,000 followers? According to Scott Marquart of Stringjoy, a maker of guitar strings, it’s all about the story you tell.
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How Fowler’s Chocolates Uses Facebook Ads to Boost Holiday Sales
Fowler’s is now taking advantage of new ways to bring their regional specialty to a national audience through their e-commerce store. That’s where Facebook ads come in.