Social Media Marketing
Get advice on driving sales (and brand love) from social media.
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The Art of Problem-Solving With This Is Ground
This founder explains how honing in on others frustrations helped him create a best selling product.
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Learn the ABCs of Facebook Ads With Margaret Vera
A self-taught designer takes on the exciting world of integrated Facebook ad campaigns.
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Using Segmentation to Improve Click Rate and Increase Sales
Mailchimp’s list segmentation is a powerful tool that allows campaigns to be sent to targeted segments of subscribers.
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Advice From E-commerce Veteran Giant Robot
Running an online storefront since 1995 has taught owner Eric Nakamura a thing or two.
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Introducing Facebook Ad Campaigns
With Facebook ads, you can grow your audience and sell more stuff in the same place. Find new subscribers and reconnect with others.
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Pass, Block, Tackle: A Case Study in Automation
Email automation plays a crucial role in how Gauge Interactive helps its e-commerce clients drive revenue and delight customers.
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Social Media Strategy for People Who Sell Stuff
Your goals for social media should be different from your goals for email marketing. Here are a few simple, doable social media posts for small online stores.
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Increasing Revenue Through Personalization and Social Media
Sending impersonal, irrelevant messages is a surefire way to encourage your clients’ subscribers to tune out. Luckily, there’s an easy fix.
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Meg gets help from a social media expert
Brooke Hatfield, our resident guru, breaks down how to use different platforms to your advantage.