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Use Conditional Split Rules

Use conditional split branching rules in your marketing automation flow to have contacts follow different paths depending on the conditions you set.

Use Group/Ungroup Actions

Use group/ungroup actions in your marketing automation flow to automate how you organize your contacts.

Use Archive Contact Actions

Use archive contact actions in your marketing automation flow and we’ll automatically archive a contact from your audience when they reach that point in their flow.

Resubscribe a Contact

If a recipient was accidentally unsubscribed from your email marketing, there are a few ways you can resubscribe them.

Reconfirm Contacts

Reconfirm stale email addresses to improve marketing engagement and maintain a healthy audience.

My unsubscribe rate is really high

It is normal that contacts will sometimes unsubscribe from your email marketing. But if you see a spike in your unsubscribe rate, learn some reasons why.

Mailchimp and Other CRMs

Mailchimp is a powerful marketing automation platform, but we also have a number of tools that can help you manage and interact with your audience all within our platform. Learn more about you can use Mailchimp as a CRM.

About Landing Page URLs

Sharing links to landing pages is a great way to drive traffic to your page and get more out of your marketing. Learn how landing page URLs work for different account types.

Host Your Own Signup Forms

Mailchimp's signup forms let people sign up for your email marketing. Learn how to host and edit signup forms on your own website.

Getting Started with Merge Tags

Use merge tags to insert dynamic content, like names or titles, in your marketing content. Learn about merge tags, where to access them, and how to create new ones.

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