Create Multichannel Campaigns
Learn how to put your message in more places with multichannel campaigns.
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YouTube and Video Marketing Tips for Small Businesses
How to set up a YouTube channel for your business and start creating effective marketing videos.
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Integrated Marketing
The practice of aligning all marketing tactics to the same core messaging for a consistent customer experience with your brand.
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Digital Marketing
Any marketing that uses electronic devices to convey promotional messaging and measure its impact. In practice, digital marketing typically refers to marketing campaigns that appear on a computer, phone, tablet, or other device.
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Google Remarketing
Also called retargeting, Google remarketing is the technology that enables your Google Ads to follow potential customers as they move across the internet. When a user visits, a small snippet of code on your website adds them to a remarketing list.
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Direct Mail Marketing
A type of direct marketing that’s delivered physically to a prospect’s mailbox through the United States Postal Service or other delivery service. Postcards, flyers, and catalogs are common examples. Email marketing is the digital equivalent.
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Harnessing Multichannel Marketing to Reach New People
How 17th Street Athletic Club used multiple channels together to grow their audience and recruit new members.
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Increase Conversion Rate From Ad to Landing Page
Matching your messaging across channels helps make every ad campaign dollar count.
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The Dynamic Duo: Paid Social and Email Marketing
Paid social media and email marketing can help you maximize brand awareness, customer engagement, and return. Learn how to harness this powerful digital marketing combo.
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Paid Social Media and Email: A Marketing Secret Weapon for Your Clients
Here’s how to take advantage of one of the strongest pairings in digital marketing.
