Target Your Audience
Find the right messaging for the right people. Make it easier than ever with our CRM.
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How to Successfully Start a Small Business Online: Tips and What to Avoid
Find your audience, engage them with marketing campaigns that work, and watch out for a few common pitfalls.
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How to Create a Successful Promotional Strategy that Maximizes Sales Potential
Promotions can boost sales and build loyalty—here’s how to make the most of them.
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5 Ways to Market Smarter with our Marketing Calendar
Get one clear view of all your campaigns together, and take control of your marketing.
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How to Market on Social Media Effectively
Social media marketing can help your business gain exposure, increase traffic, and generate leads. Use these tips for a social media strategy that clicks.
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7 Ways to Grow Your Audience
New tactics and channels can help your business expand its reach
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Define Your Customer Journey for Better Email Marketing
Build relationships with your audience at every step—from prospect to purchase.
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Customer Data Platform
A customer data platform (CDP) is a central location for customer data from a variety of sources. It aggregates and organizes that data to create a single customer profile that can be used to optimize marketing and customer experience initiatives.
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Target Audience
The people you want to reach with your marketing efforts. These are the consumers who will be most interested in your products or services—and most likely to convert from leads into customers.
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4 Ways to Say Thanks to Your Customers
Need some ideas? Here are a few tips on how to say “thank you” to the people who matter the most.
