Topic Explainers
Build your knowledge with in-depth looks into the topics and trends that matter most to small businesses.
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Image File Types: Everything You Need To Know
Image files types have come a long way since the advent of the digital revolution. From standard JPEGs to lossless PNGs, there are many image files to choose from today.
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UTM Links: How To Create UTM Codes and Why You Need Them
UTM codes track user behavior from a campaign and determine conversion rates for businesses to better optimize their campaigns. Learn how to get the most out of UTM links.
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Web Design 101: A Guide to Website Footers
Website footers serve many purposes and benefits for business, no matter the size of their audience. Here’s everything you need to know about this underutilized feature.
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What Is a Dropdown Menu and How To Create One for Your Website
Without a dropdown menu, your website would look cluttered and overwhelming, deterring potential customers. Learn how to make a dropdown menu for your site.
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HTML, CSS and Javascript for Beginners
HTML and CSS are critical in the website building process, but where does Javascript fit in? Here’s everything you need to know about these programming languages.
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Domain Extensions Guide: Everything You Need to Know
Choosing the right domain extension is important when starting a business website. Read this to learn all about the different domain extensions.
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What Is a Keyword? | Keyword Definition | Mailchimp
Learn what an SEO keyword is, why keywords matter, and how to prioritize your keywords with this guide.
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E-Commerce Marketing: Effective Strategies & Tips
With e-commerce marketing, you can bolster your company’s online presence. Read this to learn how to create an effective e-commerce marketing strategy.
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How to Run Facebook Ads in 7 Steps
Running Facebook ads can be a cost-effective way to reach a large audience. Learn how to run Facebook ads in 7 steps with this useful guide.
