Instagram is one of the largest social media platforms in the world, which means you should be utilizing it to boost your business. That means knowing how to post and repost on Instagram. But how do you repost on Instagram? If you haven’t reposted before, it can seem a little intimidating since it’s different than posting your own content. Don’t fret, you can learn in just a few steps.
There are slight differences in the process of reposting on Instagram depending on whether you’re tagged in a story, whether you want to include a caption, etc. However, it’s easy after you get it down. Social media marketing is an essential part of a comprehensive digital marketing plan and each platform has its own intricacies you’ll need to learn. If you want to make Instagram a part of your digital marketing campaign, here’s a breakdown of how to repost on Instagram.
Instagram Stories have become a main focus of the platform, so learning how to use this feature to boost your brand is crucial. You can repost a story on Instagram whether you’ve been tagged in it or not, although it’s quicker and easier to repost stories you’ve been tagged in.
Stories you’re tagged in
If you’re tagged in a story, reposting that story to your timeline is easy.
To start, you’ll need to go to your messages, then tap the button that says “Add to Your Story.” From here, you can edit the story in any way you choose, whether you want to add text and graphics or simply mention a person by their Instagram username. Once everything is ready to go, just click the arrow at the bottom right and your story will be posted.
Stories you’re not tagged in
While stories you’re tagged in can be reposted through your Instagram messages, stories you’re not tagged in are a bit trickier. Since these stories make up a lot of social media content, utilizing them is important. One of the best ways to repost an Instagram story you’re not tagged in is to simply screenshot it, crop it, and repost it. For videos, you can use the screen recording app on your phone.
While Instagram Stories have become a key focal point of the platform, regular posts are still just as important. These posts make up the majority of Instagram users' timelines, so you need to ensure your posts stand out.
If you come across something you'd like to repost, here's how to do it:
Reposting a post to your story
Reposting an Instagram post to your feed is a common and simple way to share content from another account.
Tap the paper airplane icon below the post you want to share. You can then choose to add it to your story or send it as a direct message.
To repost to your story, tap 'Add to Your Story.' The editor will open, allowing you to add text, mentions, GIFs, or icons. When you're ready, click the arrow at the bottom right to post. Once you get used to these steps, you can repost Instagram posts quickly.
Reposting an Instagram post to your feed
To repost to your feed, the process is slightly more complex. While there isn't a direct 'Repost' button, you can use a screenshot or a third-party app.
Start by taking a screenshot of the post or copying the post URL. If you took a screenshot, crop it and create a new post from your gallery. For URLs, use third-party apps that simplify the reposting process.
Remember to credit the original creator by tagging their username in the photo or mentioning them in the caption. Add your caption, tags, and then click 'Share.' This method ensures you respect the original post's creator while sharing content with your followers.
You should also consider using tags to make your Instagram posts easier to discover. The more eyes you have on your social media posts and stories, the more opportunities you have to gain new followers and make sales.
Whether you’re a business owner or a social media influencer, there are countless benefits of reposting Instagram posts and stories. You want to get as many eyes on your profile as possible, and that means you need to deliver engaging content. Learning how to repost on Instagram can help you utilize content generated by other users to build a community of your own. While it’s important to post your own content on Instagram in addition to sharing posts and stories, here are some of the benefits of reposting Instagram content.
Leveraging user-generated content
Leveraging user-generated content is a huge bonus when it comes to reposting Instagram posts and stories. Content isn’t easy to create, especially if you’re looking for a very specific type of content. By leveraging existing content, you can save time creating content without having to worry about a content dry spell causing a loss of followers.
Keep in mind that there’s a right and wrong way to leverage user-generated content for your Instagram. It’s important to be genuine and you want to make sure you’re giving the original poster credit.
Enhancing your Instagram presence through reposting
Reposting Instagram content can be a game-changer for building your brand and engaging with your audience.
Whether you are a business or an influencer, leveraging user-generated content (UGC) allows you to maintain a steady stream of posts without the constant need to create new content from scratch.
UGC not only saves time but also reinforces authenticity and builds trust among your followers. Always remember to credit the original creator to show appreciation and foster a positive community.
Building a community with reposted content
Reposting can greatly contribute to fostering a sense of community on your Instagram.
When you share content that resonates with your audience, be it a funny meme, a behind-the-scenes glimpse, or educational tips, you enhance engagement and create a more connected and interactive follower base.
Thoughtfully choosing and sharing content that aligns with your brand values can help cultivate a supportive and positive community atmosphere.
Curating quality content
Curating and sharing high-quality content from other creators position your account as a valuable resource.
Your followers will appreciate your ability to find and share relevant posts, making your profile a go-to source for interesting and useful content.
This strategy helps in building an organic following and keeps your audience engaged.
However, it's crucial to balance reposted content with your original posts to maintain brand consistency and visibility.
Considerations for reposting on Instagram
Now that you know how to repost on Instagram, there are a few things you need to know before you get started. Here are some of the things to consider before you repost a post on Instagram.
First, you should acknowledge the account you’re reposting content from rather than trying to claim reposted content as your own. People work hard to create content for Instagram and it makes you a better community member when you give them credit for that. Plus, it’s simply good Instagram etiquette.
Depending on the type of content you’re sharing, you might want to ask the original poster for permission before reposting. This is especially true with any posts that may contain personal content, such as pictures of family, details about an individual’s personal life, or more sensitive topics. While you don’t necessarily have to ask for permission, it’s good practice.
In general, you should try to be respectful of the time and effort others put into creating content. If somebody asks you to take an Instagram post down or denies your request to repost their content, respect that.
Use reposting to grow your Instagram engagement
In today’s world, social media is one of the most lucrative marketing tools you have at your disposal. Once you learn how to use it right, social media can be your best tool for advertising even if you’re not spending a fortune on social media marketing. Now that you know how to repost on Instagram, you can work in this new tactic to help build your following.
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Key Takeaways
- Reposting stories you're tagged in is simple: go to messages, tap "Add to Your Story", edit, and post.
- For stories you're not tagged in, take a screenshot or use a screen recording app, then crop and repost.
- To repost Instagram posts to your story, use the paper airplane icon, edit, and share.
- For reposting Instagram posts to your feed, use screenshots or third-party tools, and remember to credit the original poster
