Marketing Campaign Ideas
Explore marketing ideas that help you reach your goals, with a little help from us.
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How to Optimize Your Small Business Blog Posts
Learn how to make your blog content stand out in search engine results and on social media.
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How to Carry Holiday Momentum into the New Year
After a busy holiday season, prepare your business to do even better this year.
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YouTube and Video Marketing Tips for Small Businesses
How to set up a YouTube channel for your business and start creating effective marketing videos.
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Display Ads
A type of online advertisement that combines text, images, and a URL that links to a website where a customer can learn more about or buy products. These ads can be static with an image or animated with multiple images, video, or changing text.
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Digital Marketing
Any marketing that uses electronic devices to convey promotional messaging and measure its impact. In practice, digital marketing typically refers to marketing campaigns that appear on a computer, phone, tablet, or other device.
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Google Remarketing
Also called retargeting, Google remarketing is the technology that enables your Google Ads to follow potential customers as they move across the internet. When a user visits, a small snippet of code on your website adds them to a remarketing list.
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Direct Mail Marketing
A type of direct marketing that’s delivered physically to a prospect’s mailbox through the United States Postal Service or other delivery service. Postcards, flyers, and catalogs are common examples. Email marketing is the digital equivalent.
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Level Up Your E-commerce with These Advanced Email Marketing Techniques
From segmentation to store integrations, our friends at Aeolidia offer advice on advanced tools you can incorporate into your strategy.
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4 Simple Steps to Turn Audience Data into Campaigns That Drive Engagement
How to use Mailchimp to collect, organize, and understand your audience data—then use it to market smarter.
