Measure Marketing Performance
Want to know what's working and what's not? Get advice on finding the right mix of tactics.
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Mastering Campaign Reports with SweetWater Brewing Company
How this popular Peach State beer maker uses reports to turn their emails into (liquid) gold.
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Getting the Most Out of Your Mailchimp Reports
When you know what your campaign data is telling you, you can make better marketing decisions.
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Harnessing The Power of Segmentation to Bolster Engagement and Bookings
Prestigious sporting lodge Poronui noticed that their new inquiries had started to dwindle. So they approached Auckland-based agency Calibrate.
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Building a Digital Presence From The Ground Up
How Northern Commerce helped Williams Food Equipment create a new digital experience—and expand their reach across Canada.
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Making Data-Driven Decisions with Verbal+Visual
New York-based digital agency Verbal+Visual is an independent, minority and woman-owned hub that prides itself on “building businesses, not websites."
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Bharat’s Babies Favorite Feature Combo
How Bharat Babies manage marketing on the go with Mailchimp's mobile app.
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Third Piece's Landing Page Recipe
How Third Piece boosted engagement with landing pages.
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How Long Should You Run Your A/B Test?
We analyzed thousands of A/B testing campaigns to help you pick the right metrics and duration for your tests.
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Making Bread: A Case Study in Moving Beyond Seasonality
How would you help an online kosher bakery improve their sales outside the holiday season? Small Biz Triage started with their client's campaign data.
