Retail Marketing
Whether you're online, brick-and-mortar, or both, read about what you can do to sell more stuff.
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The truth about packaging: online vs retail
When it comes to designing the packaging for a food or drink product, you need to think about much more than just a pretty shell and dope design. Here’s the lowdown.
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Repurposing spaces for alternative forms of revenue
What happens when you have to cough up rent on a commercial space you can’t even open? We dig into the companies who are turning their studios and shops into multifunctional spaces to rent out to others.
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Everything you need to know about... product photography
If you’re trying to sell your products online, then making sure you have great – and consistent – photography is non-negotiable if you’re going to persuade customers to make a purchase.
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The Almeda Club: New York's surfer clubhouse
We talk to the founders of the barbershop and store in Rockaway Beach about how they got started.
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Ecommerce Marketing Tips and Strategies to Drive Sales for Your Online Food & Beverage Business
Use these ecommerce marketing strategies to increase sales on your food and beverage ecommerce website.
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How to Create a Successful Promotional Strategy that Maximizes Sales Potential
Promotions can boost sales and build loyalty—here’s how to make the most of them.
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Shannon Maldonado of YOWIE
Shannon Maldonado of Philadelphia-based home and lifestyle shop YOWIE shares her experiences as the founder of a 'proud Black-owned business.'
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Transactional Email
Automated emails sent from one sender to one recipient, usually related to account activity or a commercial transaction.
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4 Ways to Say Thanks to Your Customers
Need some ideas? Here are a few tips on how to say “thank you” to the people who matter the most.
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