Marketing Tools
Learn how to choose the right tools and put them to work for your business.
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Audience Segmentation
A marketing strategy based on identifying subgroups within the target audience in order to deliver more tailored messaging for stronger connections.
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Keep, Archive, or Delete? Top Tips for Managing Your Contacts
3 ways to make sure you’re getting the most value from an audience you’ve worked hard to build.
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Introducing Your New Audience Dashboard
Meet the new dashboard that helps you quickly understand and take action on contact data.
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New Landing Page Templates to Grow Your List
Our pre-designed templates make it even easier to create landing pages that help you grow.
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When is Open Source E-Commerce the Right Solution for Your Clients?
Open source is software that’s adaptable, scalable, and customizable to fit the needs of any business. We talked to Acro Media’s Director of Business Development Becky Parisotto to learn more about the technology’s pros and cons for your clients.
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How Reach Records Uses Automation to Succeed
Learn how the hip-hop label elevated its marketing strategy.
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How Seaweed Bath Co. Increased Sales Using Custom Email Templates
“Listening to our customers, taking what they say, and applying that to our product helped us to really create a line that we’re passionate about.”
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Why You Need Customer Reviews (and the Best Ways to Get Them)
Customer reviews give businesses the chance to see what’s working, get discovered by new customers, and sell more stuff. Here’s how to collect them.
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New GDPR Forms, Improved Contact Management, and More
Our Data Protection Officer introduces new tools to help you prepare for the GDPR.
