Digital Content
Check out resources on creating quality content that grabs attention.

How the Happiness Planner Creates More Content in Less Time
Using Mailchimp’s Calendly integration, this e‑commerce business is able to quickly broaden their motivational content offering.
Design Tips
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Web Design vs. Graphic Design: Key Differences to Know
Web design vs graphic design are two different roles that work together. Learn about graphic vs web development, when you need one, and how they work here.
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Double Up Studio on the future of 3D design
Lina Reidarsdotter Källström and Louise Silfversparre run a 3D animation and digital art studio. Here's where they reckon the industry is heading.
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14 Lorem Ipsum Generators to Spice Up Your Designs
Liven up your web layout wireframes and mockups with one of these lorem ipsum generators.
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Create the Best Design System: Examples and Tips
Explore these design system examples and tips to help you create the best design system for your website that optimizes all its elements.
Social Media Content Creation
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How to... spice up your food content
Food and drink marketing can be make or break for restaurants, bars and brands. Here, creative producer Jason Underhill spills the beans on developing an appetizing strategy.
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How to Post on Instagram from a PC: A Step-by-Step Guide
Use this step-by-step guide to learn how to post photos and videos to Instagram from your PC as well as other tips for managing your business's Instagram.
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Create the Best Social Media Calendar–Templates and Tips
If you’re not using a social media calendar template to schedule your posts, there are several reasons to start. Learn the benefits of social calendars, the important elements to include, and more.
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How to Repost on Instagram: 4 Steps & Tips
Reposting on Instagram might be new territory but it's fairly simple once you know how. Use this guide to learn how to repost on stories and your feed.

Email Design & Storytelling with Alps & Meters
Learn how using the drag‑and‑drop feature helps the vintage outerwear company master their messaging.
SEO
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Website Migration 101: What Website Owner’s Should Know
Website migrations can sound like a vague, confusing task—but it doesn’t have to be! No business remains static, so website migrations are always a good idea for your brand.
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How to Turn Ideas into Blog Names
Writing blog names for businesses is not as easy as it seems. Follow these steps to learn how to craft good blog names that are short, catchy, and unique.
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What Is a Keyword? | Keyword Definition | Mailchimp
Learn what an SEO keyword is, why keywords matter, and how to prioritize your keywords with this guide.
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What Is A Subheading and Why Are They Important?
Subheadings are extremely important, yet underutilized in formatting and SEO tools. Learn why you should optimize your subheadings and the best way to go about it.
Voice & Tone
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How Vicky Gu Creates Content Users Want to Consume
Founder of food media collective Currant, Vicky Gu is shaping a more equitable food future. Learn about her advice to small business owners and entrepreneurs.
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Content Strategy: Why You Need It and How to Craft It | Mailchimp
Learn how you can use content strategy to reach existing and new customers. Discover the tools and steps to help create your plan.
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Establishing and Maintaining Brand Consistency
In this guide, you’ll learn what brand consistency is, how to achieve it, and why it benefits your business.
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Branding Your Online Business
Branding sets your business apart from competitors. Learn what it is, what goes into it, and how to do it.
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