Segmentation
Divvy up your audience and send more relevant information—get tips and best practices here.
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Level Up Your E-commerce with These Advanced Email Marketing Techniques
From segmentation to store integrations, our friends at Aeolidia offer advice on advanced tools you can incorporate into your strategy.
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Building Better Customer Connections
How Jittery Joe’s Coffee is using CRM tools to understand and communicate with their audience while keeping their eyes on expansion.
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Paid Social Media and Email: A Marketing Secret Weapon for Your Clients
Here’s how to take advantage of one of the strongest pairings in digital marketing.
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Georgia Museum of Art’s Optimization Strategy
The optimization strategy that helps the Georgia Museum of Art track the impact of their messaging.
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Managing 2 Businesses with 2 Different Audiences
Tattoo guru Russ Abbott explains how Mailchimp helps make it happen.
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8 Black Friday Marketing Tips
It's not too late to prepare for the busiest shopping day of the year. And Mailchimp makes it simple.
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How to Manage Your Audience in Mailchimp
Get organized and put your customer data to work when you use Mailchimp for CRM.
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Giving the Gift of Data
How Juist stepped in to help segment and personalize Kerstpakketten's emails—and build a whole new webshop in just 3 months.
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Open Rate Success with Sid and Ann Mashburn
How the retail power couple segmented their audience to build better customer relationships.