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About Non-Subscribed Contacts

A non-subscribed contact is someone who has interacted with your brand but hasn’t opted in to receive email marketing campaigns. Learn about non-subscribed contacts and how to use them.

View and Target Subscriber Email Clients

Use Mailchimp to send targeted campaigns based on email clients, such as Outlook or Gmail. Learn more about your audience's top email clients and segmenting.

Re-Engage Inactive Subscribed Contacts

Learn how to win back inactive subscribers with re-engagement campaigns.

Add a Single Subscribed Contact to an Audience

If a contact has given you permission to receive marketing, you can add the contact as subscribed. Learn how to add a single subscribed contact to your audience.

Use Groups to Find Subscriber Preferences

Learn how to create and use groups that are tailored to subscriber preferences and interests.

Create Unique URLs for Subscribers

In Mailchimp, you can create unique campaign URLs for subscribers so each subscriber gets different links.

Connect or Disconnect List Subscribe for WordPress

Add a Mailchimp signup form to your WordPress site with the List Subscribe plugin. Learn how to customize your form, place forms on your site, and more.

Send a File to New Subscribers

Use Mailchimp to send reports, MP3s, videos, or other files to new email subscribers. Add your files to an automated or welcome email.

Opt-in Methods for Offline Subscribers

Learn about opt-in methods for offline subscribers and how to get proof of permission from offline collection.

Create a Sample Email for Potential Subscribed Contacts

Create a sample email and send the link to potential subscribed contacts, so they know the type of email you plan to offer and can decide if they want to sign up for your emails.

Use Write with AI to Create Content

Write with AI is a Beta generative AI tool that helps you craft unique marketing messages for your subscribed contacts. Use Write with AI anytime you want fast and accurate help drafting and editing content that aligns with your brand’s voice and tone.

View and Edit Contact Languages

Mailchimp tries to detect each subscriber's browser language. Learn how to view and change your subscriber's language code.