Grow Brand Awareness
Explore ways to stay top-of-mind for your customers—and your prospects.
-
Marketing Mix and The 7 Ps of Marketing
The thoughtfully designed blend of strategies and practices a company uses to drive business, using the “7 Ps” of marketing—product, price, promotion, place, people, packaging, and process.
-
Google My Business
A free service that lets you provide more detail about your business when it appears in search. Beyond a URL and description, you can add photos, videos, telephone numbers, business hours, a delivery area, and links to reservation services.
-
How to Promote Your Small Business Blog
Over 20 ways to increase traffic to your blog.
-
How to Make Your Brand Stand Out
Mailchimp's in-house expert explains what you need to set your small business apart.
-
How to Build Your Local Search Reputation with Reviews
Online reviews help customers decide which businesses to buy from, but they’re also a key factor for local SEO. Find out how to get more and how to respond to them.
-
Facebook 101 for Small Businesses: Everything You Need to Know
When you create a business page, you can find new customers, incentivize your contacts, and make the most of the platform.
-
How to Build a Brand That Inspires Loyalty
We talk with Mailchimp CMO Tom Klein about what keeps customers coming back for more.
-
The Basics of Branding
Learn what a brand is and how it can help your business.
-
How Small Businesses Can Get a Handle on Instagram
Learn how to optimize your profile and grow your Instagram presence.