Personalization
Make it personal, while making your life easier. Mailchimp can help you send more relevant content.
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Our Best Tips for Designing Successful Automated Emails
Marketing automation is a great way to take some manual tasks off your plate while keeping your customers engaged. But how do you make your automated messages feel personal and relevant?
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From Empathy to Loyalty: Connecting with Customers
Empathy, the ability to understand and share the feelings of another, helps us connect with customers on an emotional level. Here are 4 ways to develop it.
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Getting Started with Mailchimp
Learn how Mailchimp can help you connect with your audience and take your marketing to the next level.
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How to Win the Brand vs. Retailer War
The physical retail space is no longer the primary battleground for brands. Just ask Dennis Ngin, COO of e-commerce strategy and development agency ExpandLab.
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Predicted Demographics Guides Strategy for Greensbury
Greensbury uses predicted demographics to zero in on who opens emails—and who purchases.
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Using Personalized Product Recommendations to Earn More Revenue
Do campaigns with personalized product recommendations actually perform better than those without? Let’s take a look.
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Increasing Revenue Through Personalization and Social Media
Sending impersonal, irrelevant messages is a surefire way to encourage your clients’ subscribers to tune out. Luckily, there’s an easy fix.
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The Power of Personalization : How to Humanize your Email Efforts
In our last issue, we dove into segmentation and automation. Now it’s time to dig in to personalization.
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Deliverability for Your Clients
We discuss the things that you (and your clients) can do to make sure your emails reach subscriber’s inboxes.