Segmentation
Divvy up your audience and send more relevant information—get tips and best practices here.
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3 Essential Pre-Built Segments for Your E-Commerce Business
Connect your store to Mailchimp and access pre-built segments based on your customers shopping behavior. Send them personalized content and watch your sales increase.
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Holiday Prep Advice From 2 Mailchimp Customers
The owners of Cheeky Peach and Little Barn Apothecary offer their best holiday marketing tips. Learn how to make customers feel loved, reach people with segmentation and automation, and promote your holiday offers.
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4 Ways to Capture an Audience for Your Holiday Marketing
Now that storefronts are being prepped to look like winter wonderlands, it’s time to get your holiday marketing plan in order.
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How Blink Built Its Business with Email Automation
How home security company Blink uses segmentation and email automations to keep their marketing relevant to their customers.
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Buying In: Build Better Sales with Email
Heral Patel shares tips and tricks on what works for his agency's clients, what doesn’t, and why the most important factor in selling online may be trust.
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Sell Better: How AnnexCore Helps Clients Win at E-Commerce
Heral Patel, founder of digital agency AnnexCore, shares insights on how to leverage e-commerce tools and marketing automations to help client's sell more.
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Exploring Abandoned Cart Strategy with Topo Designs
Topo Designs includes promo codes in their abandoned cart campaigns to increase average order value and drive sales.
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How to Use Promo Codes to Boost Your Bottom Line
By integrating promo codes into your marketing emails and automations, you can incentivize customers to buy while they’re already thinking about your products.
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The Big Prize: A Case Study in Automation
Learn how Digital Impulse gets creative with content to help increase open rates and leverages social media tools as part of an overall marketing strategy.