Connect with Customers
Learn how to develop relationships with your customers and keep in touch with prospects.
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How Oui Shave Builds Community and Empowers Customers
Oui Shave wants to go beyond making shaving a luxury for women—they want to change the perception they have of it.
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Rewarding Customer Engagement With Pre-Built Segments
Gingiber uses Mailchimp's pre-built marketing segmentation to identify their most engaged customers.
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Using Segmentation to Improve Click Rate and Increase Sales
Mailchimp’s list segmentation is a powerful tool that allows campaigns to be sent to targeted segments of subscribers.
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Advice From E-commerce Veteran Giant Robot
Running an online storefront since 1995 has taught owner Eric Nakamura a thing or two.
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Predicted Demographics Guides Strategy for Greensbury
Greensbury uses predicted demographics to zero in on who opens emails—and who purchases.
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Building Brand Loyalty With Brother Moto
The Brother Moto team share how they deliver an experience that motivates members to keep coming back for more.
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Segmenting with Predicted Demographics
Melissa segments an email.
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Running Your Giveaway and Following Up
Here’s how you can best run a contest—and what you should do when it’s over.
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Growing Your List with Giveaways
By following a few simple guidelines, you can effectively use contests and giveaways to grow your email list and ultimately sell more stuff online.