Connect with Customers
Learn how to develop relationships with your customers and keep in touch with prospects.
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What Is Behavioral Targeting?
Highly personalized and timely marketing requires knowing who is in your audience and how they interact with your business.
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How to Make Your Brand Stand Out
Mailchimp's in-house expert explains what you need to set your small business apart.
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How to Review and Measure the Success of Your Small Business Blog
Revisit your goals to find out what you did well and where you can improve.
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How to Set Goals for Your Small Business Blog
Learn how to align your business goals with your blogging goals and measure the impact of your content.
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How to Build a Brand That Inspires Loyalty
We talk with Mailchimp CMO Tom Klein about what keeps customers coming back for more.
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The Basics of Branding
Learn what a brand is and how it can help your business.
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The Small Business Guide to Optimizing Twitter
Make your brand’s message travel faster with a platform that makes an impact.
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Integrated Marketing
The practice of aligning all marketing tactics to the same core messaging for a consistent customer experience with your brand.
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How to Build and Nurture Customer Relationships Through Social Media
Tips for leveraging social media to help your customers advance through the marketing funnel.