We'll Help You

- Websites
  Create a free website that comes with built-in marketing tools.
- Domains
  Claim a custom domain to make it easy for people to find your brand on the web.
See overview

- Email
  Engage your audience with beautiful, branded emails.
- Landing Pages
  Design landing pages that grow your audience and help you sell more stuff.
- Digital Ads
  Reach people on Facebook, Instagram, and across the web.
- Social Media
  Build your following with targeted ads and organic posting on Facebook, Instagram, and Twitter.
- Postcards
  Send printed postcards around the world with the help of our address finder.
See overview

Platform Features

- Marketing CRM
  Get to know your audience and find new ways to market to them.
- Signup Forms
  Grow your audience with a pop-up or embedded form.
- Segmentation
  Segment your audience based on shared traits.
- Behavioral Targeting
  Target your messages based on people's purchase behavior, app activity, and more.
- Predicted Demographics
  Get predictive insights about your contacts so you can personalize your marketing.
- Tags & Contact Profiles
  Keep track of what you know about your people with customizable tags.
All audience tools

- Content Studio
  Sync, store, and edit all your images and files in one place.
- Creative Assistant New
  Get beautiful, on-brand designs made for you with the power of AI.
- Dynamic Content
  Personalize individual content blocks within your emails.
- Subject Line Helper
  Get real-time feedback on how to refine your subject lines.
- Campaign Templates
  100+ pre-designed email and landing page templates that fit any message.
All creative tools

- Customer Journeys New
  Design personalized journeys using conditional logic and branching points.
- Integrations
  Sync your store data and connect other tools to unlock more automation features.
- Transactional Email
  Deliver informational, trigger-based emails using our API or SMTP.
All automation tools

- Reports
  Track sales and campaign performance in easy-to-digest reports.
- Smart Recommendations
  Get personalized recommendations to help you make your next move.
- A/B Testing
  Run an A/B or multivariate test to optimize your content, layout, or send time.
- Surveys
  Gauge interest and customer satisfaction by gathering feedback.
All insights tools

Not sure where to start?

- E-Commerce and Retail
  Drive traffic and boost sales with a marketing platform that seamlessly integrates with your store.
- Mobile and Web Apps
  Reach new customers, send behavior‑based campaigns, and increase engagement with your app.
- Startups
  Find product‑market fit, learn from user feedback, and launch your first marketing campaigns.
- Agencies & Freelancers
  Get perks and tools for managing clients when you join our free community, Mailchimp & Co.

Learn

Mailchimp 101

Guides & Tutorials

- Starting a Business
  Learn to write a business plan, find product-market fit, and build your online presence.
- Branding
  How to establish your brand's positioning, voice, and look and feel.
- Growing Your Audience
  Ways to reach more people, generate leads, and grow your following.
- E-Commerce
  Tips for growing your online sales.
- Social Media
  Tactics for growing your fan base and getting more engagement across channels.
- Customer Retention
  How to turn casual fans into lifelong customers.
All articles

- How Shapeways Increased Their Click-Through Rates by 525%
  
  The 3D printing leader used tags and tag-based automations to send their email engagement through the roof.
- Managing 2 Types of Users at Once
  
  How UrbanSitter harnessed the power of Mailchimp's CRM tools to automate targeted campaigns and boost revenue.
All case studies

Community

Join our community for freelancers and agencies to unlock tools for managing clients and perks to grow your business.

- Features for helping clients
  Get access to tools in your Mailchimp account designed just for freelancers and agencies like you.
- A guided path to partnership
  See all the perks you can unlock as you grow toward becoming a Mailchimp partner.
- Get inspired by your peers
  Catch up on tips and marketing wisdom from freelancers and agencies around the world.

Our APIs make it easy to bring data from your app into Mailchimp, so you can manage your audience, trigger event-based emails, and more.

- Marketing API
  Use custom data from your app to power timely, relevant marketing campaigns.
- Transactional API
  Send targeted and event-driven emails and handle and parse inbound email from your users.
- Release Notes
  The latest updates to our APIs and developer tools.

Hire a trusted partner

A collection of original content that celebrates the entrepreneurial spirit.

Podcasts
- The Jump, a Podcast with Shirley Manson
  
  Shirley Manson talks with musicians about that one song that changed everything.
- Binge Our Podcast, Going Through It
  
  Tracy Clayton hosts season 2 and discusses moments of important change with 14 notable Black women.
Listen

A collection of original content that celebrates the entrepreneurial spirit.

ORIGINAL SERIES
- A new bingeable series for you
  
  All In A Day’s Work is our original, short-form animated series made with It’s Nice That. Watch all 12 episodes on Mailchimp Presents now.
- Second Act is Back
  
  Co-produced with VICE, our original series is back with new episodes featuring people who left their day jobs for their dream careers.
Watch

A collection of original content that celebrates the entrepreneurial spirit.

Films
- Welcome to Noodle School
  
  Students come to this prestigious school to learn the art of noodle making and to take a shot at a booming industry.
- Soufra, A Short Film
  
  The women behind this refugee-led catering company, Soufra, are an inspiration to their community and world.
Watch

Case studies and how-tos to take you from startup to scale-up and beyond.

Workshop
- How to win customers without social media
  
  As social media ads become less effective, how else should you go about acquiring new customers?
- The $10 million T-shirt
  
  How did a ‘Black Founders Matter’ T-shirt design transform into a venture capital firm? According to founder Marceau Michel, it was almost completely by accident.
All articles

Industry deep dives, macro trends, and profiles of fascinating businesses and founders.

BRIEFINGS
- Stepping away at the right time
  
  For Orange Bus founders Julian Leighton and Mike Parker, leaving the business was always the plan.
- What's in a name?
  
  At first glance, the name of your business might not seem like a crucial factor in your success – but getting it wrong could cause complications. Here are the basic elements to consider.
All articles

Self-improvement, brands to check out and things to see and do – from food to fashion.

LIFE
- Starting your day right: Laurence Leenaert
  
  Laurence Leenaert, founder and designer at LRNCE, a handmade ceramics and lifestyle brand in Marrakesh, on her morning routine.
- How I live: Kerol Izwan
  
  The founder of Malaysian publishing and lifestyle company Musotrees on why he quit the nine to five (and his career as a biologist) to build the thing that makes him happy.
All articles

Table that shows the cost of Mailchimp's four pricing plans and the top features available in each: the free plan, the Essential plan starting at $9.99 a month, the Standard plan starting at $14.99 a month, and the Premium plan starting at $299 a month.
PLAN	PLAN Premium	PLAN Mailchimp Recommends Standard	PLAN Essentials	PLAN Free
PRICING	PRICING Starting at /month Select	PRICING Starting at /month Select	PRICING Starting at /month Select	PRICING Starting at /month Get Started

Back to all plans

Compare our plans

Table that shows the cost of Mailchimp's four pricing plans and the top features available in each: the free plan, the Essential plan starting at $9.99 a month, the Standard plan starting at $14.99 a month, and the Premium plan starting at $299 a month.
PLAN	Premium Advanced features for pros who need more customization.	Mailchimp Recommends Standard Data-driven automation and optimization tools for businesses that want to grow faster.	Essentials Great for email-only senders who want around-the-clock support.	Free All the multi-channel tools you need to build your business and grow your audience.
PRICING	Starting at $299 per month Select Calculate your cost	Starting at $14.99 per month Select Calculate your cost	Starting at $9.99 per month Select Calculate your cost	Starting at $0 per month Get Started

	About Premium	About Standard	About Essentials	About Free

Contacts & Tiering

Contacts & Tiering
Contacts	Contacts 200,000+ contacts	Contacts Up to 100,000 contacts	Contacts Up to 50,000 contacts	Contacts Up to 2,000 contacts
Audiences	Audiences Unlimited audiences	Audiences 5 audiences included	Audiences 3 audiences included	Audiences 1 audience included
Seat	Seat Unlimited	Seat 5 seats	Seat 3 seats	Seat 1 seat
Monthly Email Sends	Monthly Email Sends 3M+**	Monthly Email Sends 1.2M**	Monthly Email Sends 500,000**	Monthly Email Sends 10,000**

Audience features
Audience
Marketing CRM
Segmentation	Advanced	Basic	Basic	Basic
Tags	Included	Included	Included	Included
Contact Profiles	Included	Included	Included	Included
Mailchimp Mobile App	Included	Included	Included	Included
Audience Insights
Audience Dashboard	Included	Included	Included	Included
Surveys New	Included	Included	Included	Included
Behavioral Targeting	Included	Included	Included	Included
Campaign Engagement	Included	Included	Included	Included
Purchase Behavior	Included	Included	Included	Included
App Engagement	18 months	3 months	1 month	1 month
Website Engagement New	Page Views	Page Views	Site Views	Site Views
Behavior-based automation series	Included	Included	Not included	Not included
Predicted Demographics	Included	Included	Not included	Not included
Customer Lifetime Value	Included	Included	Not included	Not included
Purchase Likelihood	Included	Included	Not included	Not included
Lookalike audience finder	Included	Included	Not included	Not included
Address finder	Included	Included	Not included	Not included

Brand features
Brand
Design
Content Studio	Included	Included	Included	Included
Basic Templates	Included	Included	Included	Included
All Pre-Built Templates	Included	Included	Included	Not included
Remove Mailchimp Footer	Included	Included	Included	Not included
Custom-Coded Templates	Included	Included	Not included	Not included
Creative Assistant New
Publish Designs from Mailchimp	Included	Included	Included	Included
Download Designs	Included	Included	Not included	Not included
Websites New
Build and Publish a Website	Included	Included	Included	Included
Buy Button	Included	Included	Included	Included
Site Analytics	Included	Included	Included	Included
Domains
Free Mailchimp Domain	Included	Included	Included	Included
Buy a Custom Domain	Included	Included	Included	Included
Connect an Existing Domain	Included	Included	Included	Included

Marketing Channels features
Marketing Channels

Email	Included	Included	Included	Included
Landing Pages	Included	Included	Included	Included
Shoppable Landing Pages	Included	Included	Included	Included
Facebook & Instagram Ads	Included	Included	Included	Included
Social Posting	Included	Included	Included	Included
Social Post Scheduling	Included	Included	Not included	Not included
Postcards	Included	Included	Included	Included
Pop-up Forms	Included	Included	Included	Included
Retargeting Ads	Included	Included	Not included	Not included
Marketing Calendar New	Included	Included	Included	Included

Automations features
Automations

Single-Step Automations	Included	Included	Included	Included
Classic Automations Builder	Included	Included	Included	Included
Customer Journeys
Customer Journey Builder New	Included	Included	Included	Free preview
Multiple Starting Points	Included	Included	Not included	Not included
Branching Points	Included	Included	Not included	Not included
Pre-Built Journeys	Included	Included	Included	Free preview

Insights & Optimization Features
Insights & Optimization
Reporting
Basic Reports	Included	Included	Included	Included
Comparative Reporting	Included	Not included	Not included	Not included
Testing
A/B Testing	Included	Included	Included	Not included
Multivariate Testing	Included	Not included	Not included	Not included
Campaign Insights
Personalized Product Recommendations	Included	Included	Included	Included
Dynamic Content New	Included	Included	Not included	Not included
Send Time Optimization	Included	Included	Not included	Not included
Delivery by Time Zone	Included	Included	Not included	Not included
Next Best Action New	Included	Included	Included	Included
Subject Line Helper	Included	Included	Included	Included
Integrations
Integrations with over 200+ apps	Included	Included	Included	Included

Support features
Support

Knowledge Base	Included	Included	Included	Included
Marketing Glossary	Included	Included	Included	Included
Marketing Tips	Included	Included	Included	Included
30 days of Email Support	Included	Included	Included	Included
24/7 Email & Chat Support	Included	Included	Included	Not included
Phone Support	Included	Not included	Not included	Not included

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Podcasts

ORIGINAL SERIES

Films

Workshop

BRIEFINGS

LIFE

Compare our plans

Premium

Standard

Essentials

Free

Contacts & Tiering

Podcasts —

ORIGINAL SERIES —

Films —

Workshop —

BRIEFINGS —

LIFE —

Compare our plans

Premium

Standard

Essentials

Free

Contacts & Tiering

Podcasts

ORIGINAL SERIES

Films

Workshop

BRIEFINGS

LIFE