Compare our plans

Table that shows the cost of Mailchimp's four pricing plans and the top features available in each: the free plan, the Essential plan starting at $9.99 a month, the Standard plan starting at $14.99 a month, and the Premium plan starting at $299 a month.
PLAN
Premium

Advanced features for pros who need more customization.

Standard

Data-driven automation and optimization tools for businesses that want to grow faster.

Essentials

Great for email-only senders who want around-the-clock support.

Free

All the multi-channel tools you need to build your business and grow your audience.

PRICING
Starting at $299 per month
Starting at $14.99 per month
Starting at $9.99 per month
Starting at $0 per month

Contacts & Tiering

Contacts & Tiering
Contacts
Contacts
200,000+ contacts
Contacts
Up to 100,000 contacts
Contacts
Up to 50,000 contacts
Contacts
Up to 2,000 contacts
Audiences
Audiences
Unlimited audiences
Audiences
5 audiences included
Audiences
3 audiences included
Audiences
1 audience included
Seat
Seat
Unlimited
Seat
5 seats
Seat
3 seats
Seat
1 seat
Monthly Email Sends
Monthly Email Sends
3M+**
Monthly Email Sends
1.2M**
Monthly Email Sends
500,000**
Monthly Email Sends
10,000**
Audience features
Audience
Marketing CRM
 
 
 
 
Advanced
Basic
Basic
Basic
Audience Insights
 
 
 
 
Campaign Engagement
Purchase Behavior
App Engagement
18 months
3 months
1 month
1 month
Website Engagement New
Page Views
Page Views
Site Views
Site Views
Brand features
Brand
Design
 
 
 
 
 
 
 
 
Build and Publish a Website
Site Analytics
 
 
 
 
Free Mailchimp Domain
Buy a Custom Domain
Connect an Existing Domain
Automations features
Automations
 
 
 
 
Customer Journeys
 
 
 
 
Free preview
Multiple Starting Points
Branching Points
Pre-Built Journeys
Free preview
Insights & Optimization Features
Insights & Optimization
Reporting
 
 
 
 
Testing
 
 
 
 
Campaign Insights
 
 
 
 
Next Best Action New
Subject Line Helper
Integrations